 To help you to maximize profits using Troop Ads, we've put together some helpful tips to make things easy. Even if you provide a service, our site will accommodate you also. We are confident that are user-friendly--and unique--website will make your experience enjoyable. Please read our tips below for ways to take advantage of our free classifieds and website features.
Selling Tips
1. Make your title and description relevant to the category
and without fluff. Try to capture and keep the interest
of potential buyers by using only the amount of words
necessary to describe your product or service.
2. You should strive to say enough to get the potential buyer to contact you or visit your website. Don't provide unnecessary details that the buyer will read over searching for the important information.
3. In your descriptions, use verbs (words with action), i.e Remarkable,
Amazing, Proud, etc. Action words make reading more enjoyable and less boring.
4. Explain how your product is unique. What makes it different from any other product listing on the Internet or our site?
5. When explaining DO NOT try to sell your product
or service in your ad, just lead the potential customer to you or your
website.
6. The MOST
IMPORTANT part of your ad is your AD
TITLE. Use your title to grab attention. Your
title is what the search engines will find. So when
choosing your title, use something that you would
search for in Google or Yahoo. In other words, be
descriptive; you wouldn't search for "New Car," but probably "2008
Honda Accord" or "Bowflex Power Tower." So before typing
your ad title, ask yourself, "Would I type this in
Google if I were searching for it?"
7. Posting your ads online is different than posting to
the newspaper or any other medium. To attain the maximum exposure,
you'll need to post your ads more frequently online. However, this
doesn't mean posting the same ad over and over on the same day.
To achieve maximum results, post your ad around every 5-7 days.
Posting more than once during a 5-7 day period
is considered spamming.
8. Spammers will
get their ads and accounts deleted. There is zero tolerance for spammers. Besides, too much exposure will lose the interest of potential customers. Think about it, after you
see an ad over and over again, don't you get tired
of it? If you see spamming activity, please report
it through our "contact" link.
9. Monitor the results of your ad. If you don't
get the response you'd like, try changing your ad.
Review your description, pictures, and most importantly,
your ad title. You can monitor your results by checking
the page views at the bottom of your ad listing.
Building Signs & Flyers
Signs and Flyers will maximize your
exposure. You can buy flyers from professional print shops, or take
advantage of our free flyer/sign tool within your account.
Once you create your sign/flyer, post it in areas with the most
exposure (stores, malls, break areas, etc.). Using this feature
will allow potential customers to visit your ad online 24/7 for a full description with pictures.
The
Four P's to Profit
The Power of Pictures
Posting pictures of your product will drastically increase
your calls/e-mails. Pictures show that you have a genuine
product and its in good condition. Make sure your pictures
are of good quality to achieve the most effectiveness.
For ads of homes, cars, equipment, etc., people like
to see multiple shots.
The Power of Pricing
Setting the right price is just as important as picking the
perfect ad title. Ensure
that you check prices of other ads within the site
or printed in your local newspaper. If you don't mind
negotiation, use the or-best-offer (OBO) feature.
The Power of Presentation
You only get one chance to give the right presentation.
When selling used goods, ensure that you clean them
thoroughly to make it look as new as positive. Make
sure your photos are taken in a bright, clean environment.
In addition, presenting ads in the featured section will ensure it's seen.
The Power of Positioning
Every ad placed on our site is assigned its own ad
number. You can use this ad number in
other postings to lead your potential buyers to your
more descriptive online ad with pictures. For instance, if
you place your ad in newspapers, you don't get much
from the black and white text. At times, people view
the newspaper late at night or early morning so they
may feel its not appropriate to call.
To keep their interest in your product or service,
you can lead them to this site to view more details
and pictures that will "capture" their interest anytime they choose to
visit. After viewing your ad online, they
can contact you right away by using the "contact seller" button,
then you can call them back at your convenience. Here is an example
of ad you can place in the newspaper:
YOUR AD TITLE HERE
$180k/obo. Call 123-4567 or
TroopAds.com item# 123456
Our site allows you to track
how many times your ad was viewed, replied to,
and the number of times someone used the "Tell-a-friend" function
on your ad.
Meeting Someone in Person
As with any ad, you may get a request to see the
item from a local buyer. If so, it's good practice
to meet in a public place and be sure to bring along someone for safety. It's also good practice to have a cell phone handy, charged, and with adequate minutes. As mentioned above, maintain
your integrity by being up-front about needed repairs
or defects in your product.
After Completing the Sale
Once you and the buyer reach an agreement, be sure to provide a receipt and write that the product
is purchased "as is." Both parties should sign and
keep copies for record. This will protect
you and the buyer if liability becomes an issue in
the future.
Buying Tips
Research Before Buying
Be sure you're getting the deal you expect. Check
through our other ads for similar bargains in case another buyer
has a better deal. If you find a better deal, this will increase your negotiating power.
After Completing the Sale
Once you and the seller
reach agreeable terms, they should provide you with a receipt.
Both parties should sign and keep copies for their
records. This will protect you and the seller if
liability becomes an issue in the future. You wouldn't
want to purchase an old antique for $2 and the seller
comes back weeks later saying you owe them hundreds
because they found out it's worth more.
Avoid being Scammed
Please read our "Safety Tips" page
to learn about common online scams.
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